Recommended Books

A listing of books recommended by PTIS staff, grouped by subject.

Packaging
Marketing
Business & Entrepreneurship
Life

Packaging

Marketing

Business & Entrepreneurship

Life

PTIS article on packaging drivers gets "ink"

Technology scouting answers market needs

Gain consumer insights with ‘roadmap’ process

Keep “lessons learned” Fresh in your mind

Direct packaging innovation with essential steps

Think vending as mini packaging line

Value chain synergies build sustainable advances

2012 forecast: Holistic design, private brands gain . . .

. . . along with these trends that PTIS sees:

Changing consumer thinking on eco-friendly packaging
New internet-driven consumer ideas on value
Open innovation grows as an answer to drivers